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Tips to Improve your Hotel Listing on MakeMyTrip & Goibibo

Updated: Jan 27


Improve-Hotel-listing-on-MakeMyTrip
Traffic Graph MMT

Improve-hotel-listing-on-Goibibo
Traffic Graph Goibibo

Every month, MakeMyTrip & Goibibo witness an astounding 26 Crores of visitors from India alone. That's a massive audience seeking their services out of which is the Accommodation Industry / Hotels!


However, here's the challenge: Despite the enormous traffic, numerous hotels listed on these platforms struggle to secure confirmed bookings.

In this blog, we'll delve into critical areas where you can enhance your presence and generate more bookings.


Let's unlock the secrets to improve your Hotel Listing and improve bookings on MakeMyTrip & Goibibo.

Professional Photoshoot: "Visual Storytelling"

Photos play a big role in how people see your hotel online. When someone looks for a place to stay, the first thing they see are pictures. Think of it like taking a great photo that you can keep using over and over again.

Getting professional photos taken makes your hotel look amazing. These high-quality pictures show off your hotel in the best way possible, highlighting all the good stuff. When people see these pictures, it makes them more likely to want to stay at your hotel.

Imagine this: You're searching for a hotel online, and you see two options. One has pictures that are kind of blurry and dark, making it hard to see what the hotel is really like. The other one has fantastic pictures that show everything clearly - the rooms, the cool stuff around the hotel - it's all there, looking great.

Which one would you pick? Most people would choose the one with the great pictures. That's why professional photos are so important. They help your hotel make a great first impression, and that means more people will want to book a stay with you. So, getting professional photos taken is like giving your hotel a superpower in the online world.

Best Rates: "Competitive Rates"


Setting the right price for your hotel rooms is crucial. When you offer competitive rates, you're making sure your prices are as good or better than other hotels in the area.

Imagine you're planning a trip, and you're comparing hotel prices online. You see a few options, but one stands out because it offers a great deal - it's affordable and provides good value for your money.

That's what competitive rates do for your hotel. They make it more appealing to potential guests. When your prices are competitive, it's like saying, 'Hey, we offer a fantastic stay at a fair price. This can attract more bookings because people love getting a good deal.

So, offering competitive rates is like opening the door to more guests and increasing your chances of filling up your rooms. In the GOMMT extranet dashboard, there's a handy feature called 'Manage Your Competitors.' This tool lets you easily monitor what your competitors are charging for their rooms. It helps you stay ahead in the competition by ensuring your rates remain competitive and fair.

mmt-competitors


MMT Black Discount: "Attract Loyal Customers"


Wouldn't it be great to have a loyal customer base that keeps coming back to your hotel? Well, that's exactly what offering an MMT Black Discount can do for you.


By providing discounts and perks to MMT & Goibibo's dedicated MMT Black program members, you're not only attracting loyal customers but also gaining more visibility on these popular platforms.


mmt-black-discount

Here's how it works: When travelers see that your hotel is part of the MMT Black program and offers special benefits to its members, it piques their interest. They're more likely to choose your hotel because they want to enjoy those exclusive advantages.


Being a part of this dedicated program is like putting a spotlight on your hotel. It's a way of saying, 'We value our guests, and we want to reward their loyalty.' This can lead to repeat bookings and a growing group of happy customers who keep returning to your property.


In essence, offering an MMT Black Discount isn't just about attracting customers; it's about building a community of loyal guests who choose your hotel time and again.


Enroll for Exclusive Tags: "Value Stays & Gostays"

Want to make your hotel stand out from the crowd and attract the right guests? Enrolling your property for exclusive tags like 'MMT Value Stays,' 'Gostays,' or 'MMT Luxe,' among others, can be a game-changer.


These special tags act as badges of distinction on popular platforms like MakeMyTrip and Goibibo. When travelers search for accommodations, they often look for specific features or experiences. By attaching one of these exclusive tags to your hotel, you're instantly catching the eye of travelers seeking precisely what you offer.


gommt-exclusive-tags

For instance, 'MMT Value Stays' signifies affordability without compromising on quality. 'GOstays' assures guests of a comfortable and reliable stay experience. 'MMT Luxe' is synonymous with luxury and top-notch amenities.


Enrolling for these tags is like putting your hotel in the spotlight and saying, 'We have what you're looking for, and we're proud of it.' This can result in increased visibility, more clicks, and ultimately, more bookings.


So, don't miss out on this opportunity to make your hotel more appealing and easily discoverable by travelers who are looking for precisely what you provide.

Content Score: "Quality Score and Ranking"


Did you know that your Content Score has a direct impact on your Quality Score and Ranking on platforms like MakeMyTrip and Goibibo? It's a vital metric that can significantly influence your visibility and booking success.

Your Content Score reflects the quality and completeness of your hotel's listing. To maximize your visibility and appeal to potential guests, you should aim to achieve a perfect score of 100%.

To reach this goal, MakeMyTrip and Goibibo encourage you to pay attention to crucial details. These include adding high-quality photos that showcase your property and amenities, providing a comprehensive list of amenities and features, offering various types of photos to give guests a complete view, and consistently managing daily tasks like responding to inquiries and reviews.

gommt-content-score

In essence, a high Content Score means your hotel listing is informative, engaging, and responsive to guest interactions. This, in turn, leads to better rankings and increased visibility, ultimately driving more bookings.

So, don't underestimate the power of your Content Score. It's the key to unlocking greater success on these platforms and ensuring your hotel gets the attention it deserves.

Conclusion


Listing your hotel on MakeMyTrip and Goibibo is just the start. To keep bookings coming, think of it like maintaining a well-prepared table. Here's what you should do:

  1. Keep It Fresh: Update info like room availability and pricing regularly. Add attractive photos to catch attention.

  2. Quality Matters: Aim for a high Content Score by providing accurate and detailed info.

  3. Competitive Pricing: Monitor your rates compared to others and adjust to stay competitive.

  4. Promotional Tools: Watch for new tools offered by MakeMyTrip and Goibibo to boost visibility.

  5. Stay Trendy: Adapt to traveler trends and preferences as they change.

In short, your job continues even after listing – it's about maintaining a welcoming presence and staying attractive to travelers.


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