Competitor Rate Tool
See where your rate sits
Hotel Rate Shopper
Search Google Hotels & Compare Competitor Rates
Are your rates competitive? Is there a rate disparity across OTAs?
Search any destination, hotel name, or area to see real-time rates from Google Hotels. Compare prices across booking platforms and spot rate parity issues instantly.
Real-Time Google Rates
Multi-OTA Comparison
Rate Parity Check
Competitor Analysis
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Frequently Asked Questions
What is a hotel rate shopper?
A rate shopper helps hotel owners and revenue managers compare their rates against competitors and across OTA platforms. It pulls real-time pricing data so you can spot rate disparities, underpriced competitors, or parity violations, all from one dashboard.
How do I check rate parity for my hotel?
Search for your hotel name in the tool. The results will show your property with rates from multiple booking sources (MakeMyTrip, Booking.com, Agoda, etc.). If the rates differ significantly across sources, you have a rate parity issue that needs attention. Contact the OTA or your channel manager to fix it.
Why do rates differ across OTAs?
Rate disparities can happen due to: OTA-funded promotions or discounts, different commission structures being passed on, currency conversion differences, member-only or loyalty pricing, or simply delayed rate updates in your channel manager. Regular monitoring helps you stay on top of these issues.
Can I see which OTA has the cheapest rate?
Yes! Each hotel card shows prices from multiple booking sources. The lowest rate is highlighted in green, making it easy to spot which OTA or platform is undercutting your rates. This is crucial for maintaining a healthy OTA strategy.
What happens if an OTA finds a rate parity violation?
A rate parity violation is when your room shows a lower price on one channel than another. MakeMyTrip, Goibibo and Booking.com all have parity clauses in their contracts. The consequences range from losing Preferred Partner or Genius eligibility, to being pushed down in search results, to suspension in rare cases. The usual causes are innocent: a channel manager sync running late, a promotion switched on for one channel and not another, or an OTA-funded discount changing the displayed price without you noticing.